Last week I wrote about the 87 Old Spice videos in one day being a great example of the media tsunami. Tuesday morning there's a parody media tsunami heading your way as Cisco piggy-backs off of the Old Spice videos.

Cisco is hosting a social media event tomorrow (Tuesday, July 27) on our SP360 blog. Beginning at 7:00 AM PST/10:00 AM EST, you can tune in for a series of Cisco parodies of the online Old Spice campaign.

We will be creating a series of short videos based on real-time suggestions received via Twitter using the #CiscoSPice tag. We encourage you to tweet your own ideas and recommendations. These will run all day long, with the last video to post at 5 pm PST.

If John Chambers, CEO of Cisco, is standing in a bathroom bare chested with a towel around his waist, that could be worth watching. Otherwise, I'm not sure what the point is.