Silicon Valley Watcher (New/Social Media Release)

2008
April
10,
2008
| 03:52 PM America/Los_Angeles
I was speaking at the excellent Bulldog Reporter Media Relations Summit earlier this week and the issue of the new/social media release came up again. It has been over two years now since my rant Die! Press release! Die! Die! Die! was published and I...
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March
05,
2008
| 05:20 PM America/Los_Angeles
. . . IABC Takes Over New/Social Media Release Leadership   It was just over two years ago that I penned my infamous "Die! Press Release! Die! Die! Die" post/rant. I wondered why the press/news release did not have any hyperlinks, did not tag/l...
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January
20,
2008
| 12:44 AM America/Los_Angeles
Evolving the news release with microformats...When I wrote Die! Press release! Die! Die! Die! nearly two years ago, it got a lot of attention and a lot of work has gone into creating a more modern news release that includes much of the media technol...
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2007
October
17,
2007
| 01:01 PM America/Los_Angeles
Brian Solis from FutureWorks PR and and Todd Defren from Shift Communications have collaborated on a post called: " The Future of the Social Media Release is in Your Hands."They have both been strong supporters of my call for a different type of pres...
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October
03,
2007
| 10:30 PM America/Los_Angeles
[I recently received an email from a reader in reference to my infamous post: "Die! Press Release! Die! Die! Die!"]By Harry ZaneI am retired from a career that began in journalism, turned to PR, then to marketing, and finally to consulting. And I agr...
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September
28,
2007
| 02:29 PM America/Los_Angeles
Todd Defren from Shift Communications dropped me a note to point out that my Die! Press Release! Die! Die! Die! post is on the front page of TechMeme. That was written in February 2006. But the date doesn't really matter. I've noticed that happen wit...
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2006
December
08,
2006
| 03:59 AM America/Los_Angeles
By Tom Foremski for Silicon Valley Watcher [This is from my comments section - from Kevin Murphy US Editor at Computerwire on the subject of the Social Media Press Release which I described in a late night post called Die! Press release! Die! Die! Di...
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June
06,
2006
| 01:57 AM America/Los_Angeles
I've had a tremendous amount of interest in my proposal to change the press/news release into something more useful. Yes, there was a tremendous amount of pushback on my Die! Press Release Die! Die! Die! moderate proposal, but there was also a treme...
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April
26,
2006
| 05:59 PM America/Los_Angeles
By Tom Foremski for SiliconValleyWatcherYes!!! Put-this-in-your-pipe all you "Die! Press Release Die! Die! Die!" reactionaries...This just in from Todd Defren over at Shift Communications' PR Squared blog. I received a note from the "rising star" st...
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