16:36 PM

Thursday News Watch: Fake Steve Jobs Gives Up . . . the Real Steve Jobs Keeps on Ticking

Dan Lyons, the former Forbes writer and soon-to-be Newsweek writer, announced Wednesday in a rambling post that he's shutting down the tech industry phenomenon known as The Secret Diary of Steve Jobs. After it launched in 2006, the blog quickly became a must-read for anyone intrigued by Apple, its mercurial founder, and Silicon Valley in general.

Dan Lyons should outsource the diary there must be a lot of people that would want to be Fake Steve for a day. That's still a lot of work. I don't know how the Real Steve does it. Day after day.

Fake Steve Jobs calling it a day

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