05
December
2005
|
07:08 AM
America/Los_Angeles

Talking heads encourage wandering eyes...

Web design guru Jakob Nielsen says :


Wandering_Eyes.jpg"Eyetracking data show that users are easily distracted when watching video on websites, especially when the video shows a talking head and is optimized for broadcast rather than online viewing."


http://www.useit.com/alertbox/video.html


Foremski"s take: It just shows how challenging it will be to repurpose content from one screen to another. We live in a three-screen world: TV, PC and pocket screen. Each one demands specific characteristics to be compelling, otherwise wandering eyes lead to wondering what else is on...