00:56 AM

Media Architect Josh Hallett Joins Voce

Josh Hallett has joined Voce Communications, which is quite a coup for this Palo Alto PR firm. Voce is one of my favorite Silicon Valley PR firms because they really understand new media/social media and are building a great team of leaders in this area.

Josh has been working with many large newspapers, creating the infrastructure for their blogs and online forums. He is what I like to call a media architect, a software engineer that knows how to implement the media technologies that make up Internet 2.0.

Voce's Mike Manuel writes:

. . . “conversation” and “community” are words that easily roll off the tongues of marketers these days, but too often it’s without knowledge or regard for the technology that’s required to carry these things from conference room concepts to real-world experiences.

This is where Josh excels. The guy’s a master translator between marketers and web developers, between ideas and experiences, and ultimately, between companies and customers.

Josh is the newest addition to our growing team of social media strategists here at Voce. Earlier this spring Andrea Weckerle, a DC-area blogger and author of New Millennium PR, joined our gang, as did Scott Sigler, author, podcaster and social media provocateur. And yeah, yours truly continues to act as this team’s lead wonk.

From Voce Nation - Now With More Cowbell

Earlier this year I published a video of Josh talking about his experiences building media systems for companies such as New York Times. There is tons of great advice and stories here:

Social media in the enterprise: How to deal with IT roadblocks

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