03:47 AM

Finding the Friction in Online Debates: Friction.TV

Omer Shaikh was strolling through Hyde Park in London one Sunday morning and noticed that Speakers' Corner, famous for its soapboxed pundits was deserted.

Mr Shaikh used to head Saatchi and Saatchi Interactive, so he was familiar with the power of online marketing. He decided there was a need for an online Speakers' Corner and founded Friction.tv.

The site is doing very well in the UK and now Friction.tv is coming to the US, just in time for the elections.

Encouraging debate, in what ever form, is a good thing. But it often feels that we don't debate but preach to our choirs. Here is a quick interview with Mr Shaikh: