Greenpeace celebrated Macworld by "greening" the San Francisco Apple store in protest of the company's environmental practices at 6 pm Monday night, AppleInsider reports.

During a press conference on Monday, representatives for the group said they plan to be outside this week's Macworld Expo in San Francisco, handing out flyers that present their views on Apple's environmental savviness -- or lack there of -- to conference attendees.

Although Greenpeace had wished to be amongst the paid exhibitors at Macworld, their requests to do so were repeatedly denied by show organizer IDG (apparently under the influence of Apple).

At the press conference, Rick Hind, legislative director of Greenpeace USA's Toxics campaign, noted the group had greened Apple's NYC store by shining green spotlights on it.

"That was a symbolic screening," Hind said during Monday's press conference. He added that this evening's demonstration would "be different, and probably more dramatic."

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