The further life of a blogger: Moderating two celebrity panels at Syndicate
By Tom Foremski - May 27, 2005
...Part three of a bloggerific week in NYC
Wednesday May 18 was my big day at the Syndicate conference in New York. I started off moderating an early-morning panel with Michael Terner, CEO of KnowNow, the RSS corporate services company, and Ross Mayfield, CEO of SocialText, the corporate wiki company.
Dr. Paul Kedrosky of the University of California and David Schatsky, senior vp at Jupiter Research, talked about how enterprises are using blogging, wiki and RSS technologies to publish to their employees and business partners. Paul made a good point that corporations are loathe to hire editorial staff because they want to keep headcount low - but they are already publishers of information internally and externally.
Strangely, this is one of the only Syndicate sessions that looks at corporate use of these media technologies, and it is well attended. The time flies by and I have to wrap things up. At the end, a large bunch of people rush the podium for more information. Not a bad panel all in all; only one person escaped early, and I saw only one dozer!
Lunchtime super-panel
My lunchtime panel, which was sponsored by the European RSS corporate services company Nooked (an SVW sponsor), was a lot livelier. Jeremy Pepper of Pop! PR helped organize an excellent panel and we had uber-blogger Robert Scoble of Microsoft; John Udell, formerly of Byte and now of InfoWorld; Charlene Li, Forrester's superstar analyst; David Dunne, EVP, Director Worldwide Operations at PR leader Edelman; and my buddy David Galbraith, co-author of RSS 1.0 and now with his post-MoreOver.com project: Wists.com.
Fergus Burn, CEO of Nooked introduced the panel. I skip the bios and launch the group right into the thick of things on the topic of future scenarios for RSS. They respond with gusto, they are animated, happy to play devil's advocate with each other, and responsive to my interruptions and occasional attempts at humor.
Again, the session flies by and I can barely remember what was said, other than the fact that Robert Scoble reads/scans through 1340-plus RSS feeds. But they have to be full-content feeds, otherwise they get zapped.
Charlene says her heavy travel schedule means she is away from her young children a lot, and so she has created a private blog in which she can communicate with her kids.
At the end of the panel I remember to announce our launch of ionRSS.com:reporting on the business of RSS, edited by RSS guru Richard MacManus.
Is Google stomping on or validating the RSS ad market?
Later in the afternoon I chat with Bill Flitter of Pheedo about Google's announcement of AdSense for Feeds. I joke that this “validates” the market.
The validation argument is a common take by companies in response to the entry of a much larger competitor to their markets. But Bill might have a point, and at least a few months of grace: “Placing ads in RSS feeds is actually a better place to advertise because it gets to more readers, but few advertisers realize this yet. Now with Google validating this market the phones are ringing off the hook.”
Coming soon: Find out what happened the previous day at the conference, and why all the A-list bloggers and Internet pioneers at Syndicate were at the Nooked dinner...
Also read about Thursday and Friday's events.
By Tom Foremski - May 27, 2005 | Permalink
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Comments
Pagan Patty on Friday Watch: All Dogs Go To Heaven . . .
All photoshoping journalists go to heaven where they join dogs, rocks and even those who don't get why rocks make aboslute sense.
MILES on Friday Watch: All Dogs Go To Heaven . . .
I'd be pleased if my dog started to crap outside, let alone gets into heaven.
The fact that we can easily call into question whether or not dogs go to heaven only confirms that I can just as easily question god/heaven in its entirety.
kiwifella on Friday Watch: All Dogs Go To Heaven . . .
The scriptures clearly state that to be in Heaven we must be without Spot
does this settle it ??
gaylord on Friday Watch: All Dogs Go To Heaven . . .
riiiiiiight....
still funny, regardless of it's fakeness
jo on Die! Press release! Die! Die! Die!
I was side tracked into this while I was doing a research about social media release with busby seo test site, and to tell you honestly, it was a bit unsettling for a reasonably idealistic (or much better said as “traditional”) person like “me”.
I wasn’t sure anymore how to give justice and support to my learned knowledge base on my researches that press release is “plainly” designed to be sent to journalists in order to ENCOURAGE them t
Alicia V. Nieva-Woodgate on Yahoo CEO Search: Here's My Pick . . .
That's a great choice!
Tom Foremski on Microsoft Tries Blogger Outreach But How Serious Is It?
Geva: You are probably right :-)
Andrew: Having some of the comms team present as observers is perfectly OK. If they were moderating the discussion that would be different.
It is going to be difficult for the MSFT executives to continue the "conversation." After all, they don't even have time to read our blogs or leave comments! How are they going to continue with these relationships?
Also, some of the bloggers don't even write about the enterprise space, I'm puzzled why t
Andrew Kisslo on Microsoft Tries Blogger Outreach But How Serious Is It?
Tom -
Thanks again for joining us on Monday. I wanted to weigh in a bit since I sponsored the event. Geva is right with his first post that our intent was direct conversation with the group. We felt it would show our eagerness to have the most open dialogue possible.
It's great feedback for us if you feel lack of PR firms in the room inadvertently sends the signal that it was somehow half-hearted. The spirit of the gathering was quite the opposite. We tried to balance feedback
Bluescatman on Friday Watch: All Dogs Go To Heaven . . .
Everyone knows that all dogs go to "Doggie Heaven", unless of course you believe as some native Americans do, that when a person dies, he goes to the "happy hunting ground". Hmmm, I wonder if dogs are hunted there. Then again, if we believe certain "Eastern" religions, then we all were probably a dog (or other animal) in another life. On the other hand there's always Roy Rogers' horse !!!
Geva Perry on Microsoft Tries Blogger Outreach But How Serious Is It?
Tom -- Well, maybe they don't trust their own PR people...
Geva
Jesus Rocks on Friday Watch: All Dogs Go To Heaven . . .
DUH! Does no one read the bible any more? Have we forgotten that God made creatures (dogs, cats, giraffes, lions and tigers and bears - oh my - ) BEFORE He created man and woman? This is a God of order and not of the random. In the last book of the bible (Revelation) it speaks of the lion lying with the lamb - to mean that there will be peace restored in creation. I take it that there will be dogs and cats,lambs, lions, tigers and bears in heaven. Oh my.
Jack on Friday Watch: All Dogs Go To Heaven . . .
God and heaven don't exist. It is an irrational belief to believe there is a space god who is all loving but still allows for suffering and sends his only son which is actually also him to earth to suffer for maybe 18 hours (from the time he was supposedly in the garden, sweating blood) when real humans today suffer for much longer periods of time in much more agonizing ways, to somehow save us from our guilt for a sin we didn't even commit. To eventually go to some magical paradise where no
kenekaplan on Microsoft Tries Blogger Outreach But How Serious Is It?
Tom.
Many of us have been benefiting for years from your work here on SiliconValleyWatcher and from your ability to be in so many places each week, each day! That's why we asked you to join the Intel Insider program.
Prior to starting our Insider program, several from our communications team worked with you when you were at FT and believed in your bold step into the blogospher. That team sponsored your new efforts, and you helped us try out new things like: having our tin
DaveBave on Friday Watch: All Dogs Go To Heaven . . .
Well, I guess it depends on what Dogma you follow! HAha! But seriously, all dogs do go to heaven. Except for dogs that have urinated on my leather jacket. That one is definitely not gonna make it.
ANA MARIA LLOPIS on Nobel Peace Prize Winner Mohammad Yunus Challenge to Silicon Valley and beyond: Let's Put Poverty Into A Museum
Ana Maria to Tom
I had the privilege of listening to him last July at the Del Pino's Foundation in Madrid, and it transformed my life.
I suggested him the stock market of social enterprises and he did not say he already had thought about it, and that this concept was in his book, he was a gentleman. I bought his book after the conference and read it during the summer. After listening to his words, I wanted to change the world in a different way with the democratization of ideas,
Tom Foremski on Microsoft Tries Blogger Outreach But How Serious Is It?
Geva: I think it was a mistake not to have their comms team present. They can still interact with bloggers in a natural way. There is a lot the comms teams could have learnt from the event without interfering in the process.
Nancy on Friday Watch: All Dogs Go To Heaven . . .
Dogs have souls, because they have breath-life. Gen 2:7...."And the Lord God formed man of the dust of the ground, and breathed into his nostrils the breath of life and man become a living soul." Anything that breaths has a soullife. However, animals do not have spirit, the direct connection between God and Humans. It is the failure of our Spiritual "leaders" to properly interpret the Bible that leads to this ignorance of God's Word. I will see my dogs and cats in Heaven.
Geva Perry on Microsoft Tries Blogger Outreach But How Serious Is It?
Tom -- At some point one of the Microsoft guys said that they intentionally didn't have any AR/PR people actively participate. They wanted the product and business line people to interact directly and authentically with the bloggers. I think that actually shows they were more serious about it than just making it a "marketing program".
Regards,
Geva
Lollie Dot Com on Friday Watch: All Dogs Go To Heaven . . .
No matter what any bible, church, agnostic or atheist says - facts are facts. Any heaven without dogs is missing one of earth's greatest joys. Or in other words, any heaven without dogs is kind of craptacular. So I guess this means no cats, squirrels, butterflies, no giraffes, no lions so friendly they lie down with lambs.
Everyone who wants to spend eternity in crapworld raise their hands.... Oh look, no one. Duh. Either build a better heaven or I don't wanna go.
This is ex
Matt on Friday Watch: All Dogs Go To Heaven . . .
An atheist and a believer are like 2 people searching in a pitch black room for a black cat that isn't there, yet they both claim they've found it! BTW; Dogs rock!!!