Google Search Share Drops Slightly, Yahoo Gains in December
By Tom Foremski - January 23, 2008
Latest results from Comscore show a slight drop of 0.2 percentage points in Google's share of search in December 2007 compared with November 2007 to 58.4 percent.
Second place Yahoo gained 0.5 percentage points to 22.9 per cent over the same period.
Third place Microsoft remained at 9.8 per cent.
Fourth place Times Warner gained 0.1 per cent to 4.6 per cent.
Ask lost 0.3 percentage points to 4.3 per cent.
ComScore said:
Americans conducted 9.6 billion searches at the core search engines, representing a 3.9-percent decline versus November. With many Americans traveling and spending time away from home during the holidays, search activity typically experiences a seasonal decline during December. Google Sites saw 5.6 billion core searches during the month, while Yahoo! Sites recorded 2.2 billion.
Additional info: www.comscore.com
January 23, 2008 | Permalink | Comment | Category: SearchWatch | Subscribe to SVW
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